Alan Cooper 
How do top influencers and celebrities come up with great ideas for TikTok live? One of the most effective ways to draw user attention and boost followers is to start a TikTok live stream. With 1 billion monthly active users worldwide, TikTok is considered one of the top rated social media platforms. Influencers, celebrities, brands and content creators choose TikTok to gain more fame.
In this article, we will see everything about going live on TikTok and learn some insights on how to attract a huge audience while going live on TikTok. Let’s get started!
Requirements For Going TikTok Live
Unlike other social media channels, TikTok has some requirements for accessing the live feature. First off, users must have at least 1,000 followers on their TikTok profile before starting a live stream. Users having less than a thousand followers would not be able to see the TikTok live option. Once you reach 1000 followers, TikTok allows you to start a live broadcast within several days.
Second comes the age factor. Only users who are 16 plus can access the TikTok live feature. And users who are over 18 years old can receive virtual gifts from potential audiences. These gifts can later be converted into cash. Once you meet all the requirements for going live, it is important to plan your content strategy to attain success on TikTok.
Tips To Gain Engagement On TikTok Live
However, planning content before going live on TikTok helps you to engage and interact with your potential audience and increase your account reach. Here are a few creative ideas for TikTok live that would help you attract a new audience to your profile and increase your engagement rate on TikTok.
#1: Launch A Q&A Session
Hosting a Q&A on a live session will boost audience interaction and improve your personality among your target audience. If you are a business, you can ask a question about your brand and encourage your audience to answer your questions in real time. By opening up to the brand related questions that your audience put in front of you, you are more likely to build trust and relationships with them.
#2: Show Behind The Scenes
Always share unique and special content that is not usually published on TikTok live. Posting behind the scene clips can increase views for your TikTok videos and generate new leads. Visualising how you create your content or posting some entertaining moments that appeared during the shoot can pick up a high engagement rate on TikTok. Showing these kind of videos interests people in your TikTok content and pushes them to watch your videos regularly.
#3: Organise Interviews & Collaborations
Collaborating with influencers and content creators will effectively enlarge your audience and boost your profile reach on TikTok. Conduct live-stream interviews and attract your followers and a new audience to engage with you. At the end of your live session, don’t forget the CTA words that would certainly encourage your audience view all of your TikTok content published on your profile or follow your account.
#4: Join A Challenge
Creating and participating in a TikTok challenge will increase your exposure to a wider audience, attracting new audiences and boosting your profile engagement rate. There are tons of challenges on TikTok, try the best that resonates with your audience to increase your reach and popularity on the platform. If you aim to entertain your audience, select funny challenges and boost your audience to engage with your TikTok profile.
Summary
A live session is a perfect way to grab user attention, share creative content and keep your audience interested in your upcoming videos on TikTok. However, if you meet the requirements for TikTok live, start creating compelling live streaming and encourage your audience to interact with you through TikTok comments. Additionally, go live when your target audience is active on TikTok to draw their attention to your TikTok profile and boost exposure.
